- Time: 5 minutes
- Difficulty: Easy
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One of the easiest ways to start personalizing is by targeting first-time and returning visitors. All we need is two Call-to-Action (CTA) messages – One for first time visitors and one for returning visitors.
Imagine we have a website selling Keto Dog Treats. The first time someone visits our site we don’t know much about them… More important, they may not be familiar with our product!
This is a great opportunity to introduce our product with an informative CTA like:
Keto Dog Treats are the Healthy Way to Reward your Dog
The next time that person visits our site, they already know Keto Dog Treats are healthy, so now we can show them a more sales oriented message:
Your Best Friend Deserves the Best Treats
As simple as it may seem, this a great trick to boost conversions! Why don’t you give this trick a try on your site and see what results you get?
Watch how to do it step-by-step in the video at the top of the page.
References
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